One portion of our business is coaching. We attempt to help authors figure out how to utilize their skill set to increase book sales. In an effort to do that, we often focus on the use of articles, nonreciprocal links, link exchanges, regular guest appearances in person and online and strategic giveaways. All of these things work together to build your name, branding you in your chosen field, and to build your book's visibility.
It requires a lot of consistency and networking, but you can make your books work for you with the right skill set. Feel free to ask questions in the comment section. A drawing will be held of participants for a free blog tour package with 10 stops. We look forward to your feedback.